Sunday, October 5, 2014

Why Current Training is Important in Communications

     Understanding communications and knowing how to communicate will always be important to all in the business arena. According to mba.comSuccessfully pitching a new product idea to your boss or presenting a financial analysis or strategic plan to your company’s management team requires a high level of proficiency across a broad set of communication skills that have never gone out of style—in fact they’re in high demand.”(2014) The more one can learn and stay alert to changes in communications the better off they will be in all aspects of their life. Mike Myatt with Forbes recently said;
Communications is more about listening
than talking
It is simply impossible to become a great leader without being a great communicator. I hope you noticed the previous sentence didn’t refer to being a great talker – big difference. The key to becoming a skillful communicator is rarely found in what has been taught in the world of academia. From our earliest days in the classroom we are trained to focus on enunciation, vocabulary, presence, delivery, grammar, syntax and the like. In other words, we are taught to focus on ourselves. While I don’t mean to belittle these things as they’re important to learn, it’s the more subtle elements of communication rarely taught in the classroom (the elements that focus on others), which leaders desperately need to learn. (2014)

If we can learn to really listen to our audience and read changing trends our skills will be in high demand. Good communicators also need to understand SEO, SMO, and metadata. In Practicing Convergence Journalism, Usher points out “Good content and high readership levels are not mutually exclusive: good stories will be found, and SEO can help.”(p. 134)

References

Employers Want Communication Skills in New Hires. (2014, August 7). Retrieved from
http://www.mba.com/us/the-gmat-blog-hub/the-official-gmat-blog/2014/aug/employers-want-communication-skills-in-new-hires.aspx

Myatt, M. (2012, April 4). 10 Communication Secrets of Great Leaders - Forbes. Retrieved from
http://www.forbes.com/sites/mikemyatt/2012/04/04/10-communication-secrets-of-great-leaders/

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